Social media is being used in all possible avenues; from interpersonal communication to brand building. Due to the extensive reach and power of social media it is ...
This is the first in a series of posts highlighting possible customizations in Google Analytics & how the resultant dataset can be used to run a successful internet ...
It is common belief that social media strategies work best for large businesses that have an established and loyal customer base. However, it has been proven that ...
In the era of modern marketing and social media, content is definitely one of the most important tools at your disposal. The most popular platforms of modern ...
More often than not, Brands using social media are so busy concentrating on Facebook and Twitter that they miss out on a lucrative tool like YouTube. Small ...
2011 will soon be a landmark year for Facebook as it is on its way to take over the spot as the number 1 ad-selling company in the US, a spot currently held by ...
There is often a debate regarding the importance of “Content” v/s “Community” in the online space. The importance of either depends on the progress of the ...
The advent of social media has changed the way businesses engage with their consumers. In the 'Social Media' era brands will definitely benefit from using ...
Out of all the social media channels, Quora is one of the most understated yet highly important one. The Q/A website aims to become a comprehensive resource for ...