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Convonix Blog: Internet Marketing 3.0
Latest trends in search engine marketing (SEO & PPC), web analytics, website usability, social media. Get updated with SEM news, white papers and research reports.

SEO Blogs at Convonix

Facebook is down

August 31st, 2010 by Anupama Joshi in Social Media Optimization

ShareSeveral users all over the world have been complaining about Facebook being unavailable for the last few hours. Facebook is a prime source of interacting and marketing in the social media scenario. Although Facebook is expected to resolve the issue anytime soon, most users have already tweeted about this issue and given it considerable media [...]

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Blogs: Pros & Cons

August 30th, 2010 by SEO Research Desk @ Convonix in Search Engine Optimization, Search Marketing in India

Some few years ago, everyone used to say ‘we have a blog’ and that sounded super cool as maintaining blogs during those times was considered as a great activity for both personal and professional purposes. It was a common mentality that when everyone has a blog then why are we sitting like this and this led to a movement where every person started his or her own blog either to boost the sales of the business or to share the experiences or personal stories.

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SEO for Small Businesses Part 2

August 30th, 2010 by SEO Research Desk @ Convonix in Search Engine Optimization, Search Marketing in India

Small business using search marketing looks a like a simple waste of time and money because small businesses cannot afford to take any sort of risk. When you launch any search campaign for your small business, then it might be a risky affair which can actually be a disaster for your website. You have to understand that running any search engine marketing campaign is not a joke; rather it is a serious business …

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SEO for Small Businesses Part 1

August 30th, 2010 by SEO Research Desk @ Convonix in Search Engine Optimization, Search Marketing in India

You must have heard that for small business, use of social media can bring in new and improved results, however still search is given the priority. For your knowledge you must know that the thin line between search and social is almost vanished from the scene both in terms of technology and usage. You just have to ask yourself a simple question that can search engine marketing work for small business? Now you have to consider numerous factors before finding answer to this simple question. First know more about search in detail.

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SEO vs PPC: Conclusion

August 30th, 2010 by SEO Research Desk @ Convonix in Uncategorized

Do you spend extra money on your online marketing when you can do the thing at comparatively lesser cost? If so, then you have to understand the difference between the effectiveness of both the pay per click advertising and search engine optimization. Ideally, you should have clear cut knowledge about both these forms of online marketing and for that you should try and learn the pros and cons of these methods.

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SEO VS PPC: Background

August 25th, 2010 by SEO Research Desk @ Convonix in Pay Per Click, Search Engine Optimization, Search Marketing in India

Would you like to spend money for the thing which could be done through a little bit of efforts? Ideally not, however ,many business who have set high budgets for their search engine marketing often use pay per click over SEO to get in improved results. Site owners should think wisely before making any choice and choosing pay per click advertising …

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Prove SEO value with data, research and numbers Part 2

August 25th, 2010 by SEO Research Desk @ Convonix in Search Engine Optimization, Search Marketing in India

Do you measure your SEO success? If no, then you must understand that if you want to grow in the business, then you should prove the SEO value with adequate data and numbers. Each and every aspect of the SEO has to be properly measured and showing to others what actually you have achieved will help you grow in the business because people believe only what they see.

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Link building ideas for SEO

August 23rd, 2010 by SEO Research Desk @ Convonix in Search Engine Optimization, Search Marketing in India

Are you a newbee in the world of SEO or you are looking to revive the performance of your existing website? Whatever the situation may be, you have to develop hands on knowledge about link building as this practice drives your SEO in a big way. If you want to get good rankings on search engine …

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Prove SEO value with data, research and numbers Part 1

August 23rd, 2010 by SEO Research Desk @ Convonix in Search Engine Optimization, Search Marketing in India

Measuring success is search engine optimization is important because seeing is believing. You must understand that SEO is a quantitative terms and till the time the results are not measured or visualized, all your efforts will be worthless. If you can’t provide data in the form of report which proves the value of your SEO, then it is just the waste of time and money along with making fool of your ownselves. Ideally you should undertake measurement of each and every aspect of SEO including …

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Keyword Selection Process for SEO

August 23rd, 2010 by SEO Research Desk @ Convonix in Search Engine Optimization, Search Marketing in India

Keywords selection is one of the first steps in implementing a search engine optimization strategy. You have to be very careful with your keywords, it goes without saying that is you optimize wrong keywords, your overall marketing campaign will be worthless. Know about the best practices while selecting the right keywords which will help you make a right decision.

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