The debate on whether to use underscores or dashes in URLs has been a pretty old one. Google finally cleared up the difference on their interpretation between the two. Their answer is simple: Dashes are considered are separators while underscores are not.
What this means is that for a URL like:
http://www.convonix.com/search-engine-optimization/
it is clear to Google, that, [...]

Tags: Google, URLs

The other day I stumbled upon an article which gave tips on how to choose a domain name and how important is the presence of keywords in the domain name or URLs. I just skimmed through it and here’s what I feel would be a good domain.
Short and keyword rich
If you have SEO in mind [...]

Tags: Internet Marketing, SEO, Web Marketing

Sitelinks are the links shown below some sites in search results and  are meant to help users navigate to your site. Google analyzes the link structure of your site to find shortcuts that will save users time and allow them to quickly find the information they’re looking for and when it does find something suitable then [...]

Tags: links, SEO

It has been 10 long years since Google entered our lives and it has gotten better with age. It’s fascinating to know that a company started in a California garage by two Stanford PhD students today dominates almost 80% of its business market and has offices world wide.
Not many people know that the word Google [...]

Tags: Google

The HTTP status codes in the 300 series indicate that the resource requested has moved or in some way been redirected to a new location.

Tags: HTTP

Determining budget for PPC is very subjective. It does not depend upon the industry, to your competitors’ budgets, or to other such factors. It totally depends upon how aggressively you want to market your products/services.
Just bidding high and ensuring top rankings is by no means a way to measure success of your PPC Campaign. The [...]

Tags: Google Adwords, PPC

Have you ever seen local listing appearing on the first page followed by the natural listings?  That’s one more service that Google provides us. Google Local Listing is a free web mapping service. You can add your business through local listings and rank prior to the natural listings. The local business results attract the attention [...]

Tags: Google, SEO

I was checking the traffic of one of my website’s and I came across one new feature that Google Analytics has included. You can now compare the no of visits and the sales made on a particular day. There are various other attributes such as Page Visits, Avg Time on Site, Bounce Rate, %New Visit [...]

Tags: Analytics, Google

Sitemaps, as the name implies, are just a map of your site - i.e. on one single page you show the structure of your site. Sitemaps make navigating your site easier. Sitemaps have always been a part of good Web design practices but with the adoption of sitemaps by search engines, now they have become [...]

Tags: Google, SEO, Spider

Article marketing is a low cost advertising avenue that can be explored by many online businesses to promote their services/products. Articles can help you increase the credibility of your business within its market as well as attract new potential clients.
A great way to write your articles is to write about an interesting topic using “smart [...]

Tags: Article, Digg