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Convonix Blog: Internet Marketing 3.0
Latest trends in search engine marketing (SEO & PPC), web analytics, website usability, social media. Get updated with SEM news, white papers and research reports.

SEO Blogs at Convonix

How To Choose A Paid Search Management Tool – Part 3

February 17th, 2010 by Nupur Birla in Pay Per Click

The selection of paid search management tool has to be done keeping in mind its effects on search engine marketing process. Marketers should review a variety of search engine marketing tools to strengthen the process of PPC campaign management. Before making a decision certain factors have to be on top of the mind which will help the companies …

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How To Choose A Paid Search Management Tool – Part 2

February 17th, 2010 by Nupur Birla in Pay Per Click

Market is flooded with variety of PPC management tools and, therefore, proper knowledge is required to choose the best tool to manage all the pay per click advertising campaigns. Many tools allow the marketers to do most of the talks and may be more than that which can be quite confusing for the companies in taking a decision. Every PPC campaign …

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How To Choose A Paid Search Management Tool – Part 1

February 16th, 2010 by Nupur Birla in Pay Per Click

For search engine marketing professionals, choosing a search management tool is the most critical decision. Most of the companies promote the products and services through pay per click form of advertising and looking at the growing importance of this unique kind of marketing, the technicalities of this method has also to be studied.

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Spice up ur Buzz!

February 16th, 2010 by Anupama Joshi in Social Media Optimization

ShareMore buzz on the buzz..
Want to make your Buzz stand out from the noise of everyone’s buzz?
Buzz understands a little bit of the Textile Markup Language, so
*makes my text bold*
_makes my text italicized_
-makes my text strikethrough-
Buzz even supports Twitter Keys!
Go ahead, spice up your Tweets!!
(Found these tips on Frederic Lardinois’s Buzz)

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Google says ‘Buzz Off’ to Twitter, Facebook?

February 15th, 2010 by Anupama Joshi in Social Media Optimization

Google Buzz allow users to share photos, videos, links, and status updates with their friends, as well as discuss shared content – pretty much a compilation of Facebook, Twitter and Friendster. So, what is Google really up to??

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Do You Review Your PPC Keywords? – Part 2

February 12th, 2010 by Nupur Birla in Pay Per Click

Your search engine marketing depends largely on your PPC campaign management and if your ads are tagged with right keywords, then your ads can enjoy more visibility on search engines. If you review your PPC keywords on regular basis, then you will see some of the positive effects on your search engine marketing also. If you don’t go for the exact …

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Do You Review Your PPC Keywords? – Part 1

February 12th, 2010 by Nupur Birla in Pay Per Click

You probably know the importance of keywords in your search engine marketing. If your pay per click campaign is lacking on the keywords, then you cannot expect higher profits from it. You must know that search engine marketing is all about playing with the keywords and if you fail to do so, then your PPC campaign management will also suffer.

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Managing PPC Campaigns For the Client While On the Move – Part 3

February 12th, 2010 by Shweta Shroff in Pay Per Click

It has been usually observed that clients are on the move for various business purposes and managing search engine marketing all the time is a great challenge for the marketers. If the pay per click advertising campaign is not properly managed, then it is almost impossible to expect the desired results from it. Clients trust the professionalism of managers …

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Managing PPC Campaigns For the Client While On the Move – Part 2

February 11th, 2010 by Shweta Shroff in Pay Per Click

Clients are usually travelling and managing PPC campaigns during such time is crucial for the success of search engine marketing. When the client is travelling for various business purposes, it is expected of the PPC professional to keep the client updated with all the incoming news and information and this communication flow is necessary to get more profits …

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Managing PPC Campaigns For the Client While On the Move – Part 1

February 11th, 2010 by Shweta Shroff in Pay Per Click

Search engine marketing is a great tool of internet marketing which is helping most of the marketers in deriving high profits from pay per click advertising campaigns also. Staying in touch with the latest developments and industry news in the field of PPC can be really difficult if the client is travelling somewhere. It is very important to track the pay per click…

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