Search Engine Optimization has become the hinge on which revolves the overall strategy of a company in getting maximum visibility for its website over the web world. SEO, to a large extent is quite easy to comprehend, understand, adopt and deploy and the results that it can get for your website are really amazing. But that in no way means that there are no issues involved with Search Engine Optimization especially when you are not completely aware of the way SEO operates. As the things get complex and complicated in relation to SEO many issues crop up which though actually easy to handle can become a cause for concern. Among those is a very common occurrence whereby whenever you visit one of your optimized website pages the Google returns a notice of 404 page. This may look like a major issue and can be a real cause for concern. What one would usually do is go to the website and try and fix the problem. The way to do that is to delete the link to that non-existent page or may be simply fix that particular link. But when you visit your Google Webmaster Tools account it just might still be showing the error. So even after doing all the necessary things in regards to Search Engine Optimization you feel that things are not working out. So what do you do? Tell Google that error has been fixed? Well, this is not really an option here as this can’t be done. The only option available involves time, and a wait and watch approach. Google when revisits the site would re-crawl that link and would eventually update your Google Webmaster Tools account as well. So, you can just do the part that you can as regards the SEO and leave the rest to be taken care of automatically.