Dynamic URL’s are distinct as those url’s which contains query string ‘=’, and/or, ‘?’, ‘&’ in the URL of a page.

Dynamic URLs look like:

http://www.yoursite.com/index.php?option=com_content&view11=art&id=58

Static URLs looks like:

http://www.yoursite.com/productname

A concept of mod_rewrite subsists which can be used to change these dynamic pages into static pages. Static url’s are more easy to read. According to my observation, rewritten URLs were getting easily indexed and ranked higher in the search engines. I have noticed that dynamic sites got 2500 pages indexed on Google and after mod_rewrite more than 12,000 pages got indexed by Google. Also, rewritten pages get indexed more rapidly and more regularly than their dynamic pages.

We will always recommend mod_rewrite to transfer dynamic URL’s into static as the search engine crawler always prefers static URL’s over dynamic URL’s.

If you have a shopping cart or an e-commerce website, check out our search engine optimization solutions for existing e-commerce website or contact us for a search engine friendly shopping cart solution.

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The debate on whether to use underscores or dashes in URLs has been a pretty old one. Google finally cleared up the difference on their interpretation between the two. Their answer is simple: Dashes are considered are separators while underscores are not.

What this means is that for a URL like:

http://www.convonix.com/search-engine-optimization/

it is clear to Google, that, each word is a separate one, helping them determine keywords. If the URL was written as

http://www.convonix.com/search_engine_optimization/

instead, it would be possible that Google could make a mistake in parsing the URL. However, for those who currently use underscores to separate words in their URL, Google’s advice is to simply leave the existing URLs as they are, since they are constantly improving and say that, in time, there will be less distinction between the two punctuations.