Google Analytics & SEO

I’ve been working in the SEO industry for quite a while now and feel that using analytics really helps you to better understand your site, the users coming in to your site and their behavior when they are actually navigating …

Looks Do Matter!

Unlike the popular belief that only SEO and PPC campaigns help increase the conversion rate on a website, I think Website Usability is also an important factor. Both website usability and SEO/SEM are iterative processes, meaning that methodology based on …